Amazon Marketing

Amazon Optimization

Increase your selling power and gain a competitive edge on Amazon with proven strategies to attract more traffic and improve conversion rates on your product listing pages.

Amazon’s growth over the past 20 years is unprecedented. With over 300 million users the digital giant has changed the way consumers purchase products online. Geneva Supply has been selling on Amazon for over 10 years. As Amazon continues to grow and gain market share, we make sure our customers are capitalizing on the opportunity. With over $177 billion in net sales for 2017, Amazon is the undisputed e-commerce leader and has over 43% market share of US retail e-commerce sales.

Ready to grow your business? Our process of optimizing your Amazon product listing pages allows you to maximize your online sales.

Amazon Keyword Research

Keywords are the main driver for your product’s visibility on Amazon. Finding and assessing the proper keywords for your product will maximize your revenue potential and position your product to be found in the most valuable search queries. Our sophisticated approach to keyword research identifies what your potential buyers are searching online along with the strength of competition of those terms. We recommend keyword research to be performed quarterly to ensure you are staying up-to-date with user trends and staying ahead of your competition.

 

A9 Search Algorithm Optimization

A9 is the name of the algorithm Amazon uses for product search. The algorithm continues to mature as Amazon product search grows. Our process includes optimizing your listing to ensure the algorithm can identify your product as a good option for Amazon customers.

 

A+/Enhanced Brand Content Page Development

A+ and Enhanced Brand Content Pages (EBC) gives you a competitive advantage over other sellers on the Amazon platform. These pages allow you to display additional images, more creative copy and even comparison charts to help convince potential customers your product is the best choice.

 

Amazon Review Strategy Consultation

Positive reviews are a competitive advantage on Amazon. By understanding how to generate positive reviews that comply with the Amazon Terms Of Service, you can increase the barrier entry in your product landscape and improve your conversion rate.

 

Product Photography and Video Clips

Pictures and videos engage more than text ever can. When they are high quality it improves the perception and trust your potential customers have with your product, leading to more sales.

 

Monthly Monitoring and Optimization

Amazon optimization isn’t set it and forget it. Algorithms change and user behavior evolves. Our monthly maintenance plan allows you to trust your product listing will continue to improve and stay relevant to Amazon customers for as long as you need.

Our team of experts knows what it takes to grow your sales on Amazon.