Write For Topics Not Keywords

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Too many SEO specialists are only focusing their content creation on specific keywords. When creating your content it is important to write for topics not just keywords. Google is smarter than it was 5 years ago and it gets smarter every day. Google’s knowledge graph shows its proficiency in semantic search. This means you can’t just target keywords. You need to target the entire topic to show Google you are a valuable answer to the searcher’s query.


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