Ep11 Facebook Advertising Strategies

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Facebook advertising is at the forefront of most digital marketer’s minds. But there is a difference between simply setting them up and using the platform effectively.

How do you answer all of these questions?

  • Do you know your real goals?
  • Are you creating the right type of campaign?
  • Are you targeting the right people?
  • What is the overlap of your different audiences?
  • Does your creative command attention?
  • Are you building a brand or just driving sales?
  • How are you increasing engagement on your ads?
  • Are you testing different lead generation options?
  • Are you still trying to rely on only organic reach?

We’ll go through these questions and offer more Facebook Advertising tips on this episode.

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